What is the goddess on the Starbucks logo?
the siren
“It’s the siren. She is not a real person, but we kind of think of her as one. She’s the biggest symbol of our brand, really, other than our partners (employees). She’s the face of it,” Steve Murray said.
Why is Melusine the Starbucks logo?
Many people believe that the Starbucks logo is of a mermaid — an easy mistake given the similarities. But, in fact, it is a melusine. In Greek mythology, the melusine was developed from the sirens, just like mermaids.
What does Starbucks mean in Greek mythology?
Originally the name ‘Starbucks Coffee’ was branded on the cups, but in 2011 the now famous green two-tailed mermaid became the logo. It originates from the Greek myth of Sirens, beautiful creatures that were said to lure sailors to shipwrecks.
Who is the woman on Starbucks?
From its small beginnings in 1971, the Starbucks logo design has always been a two-tailed mermaid. These days, we call her by her proper name – the siren, even though the newest logo design doesn’t explicitly show that she has two tails.
What is a two-tailed mermaid called?
Called gorgona in modern Greek, the two-tailed mermaid had been part of ancient Greek mythology as well as part of Medieval and Renaissance art. She is always shown full-face.
Who designed the current Starbucks logo?
Terry Heckler
Terry Heckler is responsible for designing the famous Starbucks Logo. For a staggering number of people across the world, each morning begins with a cup of steaming brew from the world’s most popular coffee chain—Starbucks.
How did Starbucks get its name and logo?
But when the brand consultant, who also designed the chain’s logo, produced an old 1800s map, the name of a mining town, Starbos, which features in the book, stood out which led the brand consultant to think of the first mate on the Pequod — Starbuck.
What is the meaning of the Ashtoreth logo?
Building on the information above, the name of the global corporate entity which has adopted the logo may also be associated with the pagan goddess: STAR = Ashtereth BUCKS = standard of value or medium of exchange, usually thought of as money but also worship So STAR + BUCKS equals Ashtoreth worship.
What is the meaning behind the Starbucks logo?
Identified variously as a double-tailed siren or “Melusine” mermaid, the Starbucks logo is actually a Venusian fertility goddess. The “star” in Starbucks is the pentagonal orbit of Venus while the siren herself is a European version of Ostara, Astarte and Ishtar (among many others).
Why is Starbucks still a vast brewed coffee brand?
A reason why Starbucks is still a vast brewed coffee brand is its logo. Starbucks logo evokes history and trust. People have been seeing this unique business emblem for decades. They take the mermaid logo as some sort of culture and are proud of it.
How to get a Starbucks logo design consultation?
If Yes, Call Us on +1-855-699-2851 [times for calling 9am to 6pm EST (US)] or Register for a Free Design Consultation Starbucks logo is a unique and simple design. Today, it has just the face of the siren, her thick flowy locks, and a hint of two tails of the mermaid. It is no doubt one of the most recognizable logos.