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18/12/2021

How do I share a press release on social media?

How do I share a press release on social media?

This is accomplished in four simple steps:

  1. Share a relevant link – Grab a link from your news release published on a local, national or industry-specific news site, depending on the topic.
  2. Tell followers why they should care – Craft your social media post with your audience in mind.

What is the point of rebranding?

The idea behind rebranding is to create a different identity for a brand, from its competitors, in the market. Description: There are several reasons for a company to go for rebranding. One prominent factor is to connect with customers. Rebranding is good for the business, but at the same time it may be risky.

How do I make a logo transparent?

Make Your Background With a Transparent PNG Using Adobe Photoshop

  1. Open The File Of Your Logo.
  2. Add A Transparent Layer. Select “Layer” > “New Layer” from the menu (or just click on the square icon in the layers window).
  3. Make The Background Transparent.
  4. Save The Logo As A Transparent PNG Image.

Should I change my logo?

When people see a logo that looks outdated, they perceive an organization as out-of-touch with modern best practices. A good rule of thumb is to at least consider updating your logo once every five years.

How do you introduce a rebrand?

How to Launch a Rebrand

  1. Make a list of all touch points of your brand. Where do customers (and potential customers) come in contact with your brand.
  2. Create a launch calendar. Start working backwards from your launch date to set deadlines for yourself and your designer.
  3. Consider your audience.
  4. Write your brand story.
  5. Gain extra publicity.

How do you refresh a logo?

Rather than start anew, sometimes the best approach is to play it safer and give the logo a thorough refresh, retaining the aspects that still work and getting rid of – or simply changing – what doesn’t….5 reliable ways to refresh a tired logo

  1. Change the palette.
  2. Lose the text.
  3. Switch the font.
  4. Play on nostalgia.
  5. Simplify.

Why do you think brands keep changing?

Answer: it is because of the people’s taste or style. Once a brand is stayed to itself, the product might not be sold out. In this modern, we can see competition of models of phone.

What is a good logo?

What Makes A Good Logo? A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. A concept or “meaning” is usually behind an effective logo, and it communicates the intended message.

How can I make a logo transparent online?

Use Lunapic to make your image Transparent, or to remove background. Use form above to pick an image file or URL. Then, just click the color/background your want to remove.

How do you communicate with a rebrand?

Before the rebrand

  1. Establish a new messaging framework.
  2. Identify the scope and timeline of work required.
  3. Communicate the rebrand internally.
  4. Communicate the rebrand to all clients and stakeholders.
  5. Communicate the rebrand to the wider market.
  6. Stop referencing the old brand.
  7. Keep talking.

How do I make a PNG transparent?

How to remove make a picture background transparent

  1. Step 1: Insert the image into the editor.
  2. Step 2: Next, click the Fill button on the toolbar and choose Transparent.
  3. Step 3: Adjust your tolerance.
  4. Step 4: Click the background areas you want to remove.
  5. Step 5: Save your image as a PNG.

What are the risks of rebranding?

The Risks That Come With Rebranding

  • Why Should You Rebrand Your Business. Updating an Outdated Brand Image. Reaching New Demographics. Outgrowing Previous Business Objectives.
  • The Risks of Rebranding a Business. Losing or Alienating Current Customers. Disconnect Between Branding and the Business. Allowing Budget for Post-Rebrand Marketing.

How do you communicate with a new logo?

You should always include your new logo along with anything else that symbolizes your brand when you send out marketing emails, create new social media posts, and announce other news items about your brand. Consistency is the key when you are changing something as important as your logo.

How can I make my logo transparent for free?

The best free tool I’ve found is LunaPic. LunaPic works very simply, You upload your image by clicking browse button, and then and select your photo. The Transparent background effect can be found in the edit menu on the toolbar. Then you click on the background color—in this case, anywhere on the white.

Why do companies change logos?

Among the reasons every company needs a logo refresh every now and then; 1.) Consumers want to feel like the company they are working with is up to date. Logo refreshes show that you are evolving and changing to keep up with the modern world. You need simplified variations of your logo for social media avatars, etc.

What do you put in the body of an email when sending a press release?

Start with a catchy subject line.

  1. Start with a catchy subject line.
  2. Then add a short introduction that personalizes the message and says something like, “I hope you can use this; let me know if you have questions.”
  3. Copy and paste your press release into the e-mail message form.
  4. Add your signature.
  5. Check everything over.

How do you simplify a logo?

10 Tips to Simplify Your Logo

  1. The talent of a good designer (in any discipline) is understanding restraint and when more is just…well…more.
  2. (1) Choose one key concept or brand personality aspect to communicate.
  3. (2) Can your concept be abstracted, rather than literal?
  4. (3) Purge unnecessary graphic elements.

How do you successfully rebrand?

How to rebrand a company

  1. Start by understanding your mission, vision, and values.
  2. Have a complete rebranding strategy that works with your existing branding.
  3. Consider your audience, the market, and your competition.
  4. Collaborate with your team.
  5. Rename your business.
  6. Rebuild your brand identity.
  7. Manage the rebrand carefully.

How do I redesign an existing logo?

4 Steps for Logo Redesign

  1. STEP 1: KEEP UP WITH THE TIMES. Much like fashion, logo design follows trends—color, fonts and use of icons all come into play when considering a logo refresh.
  2. STEP 2: KEEP IT MEANINGFUL.
  3. STEP 3: KEEP IT SIMPLE.
  4. STEP 4: KEEP IT RECOGNIZABLE.

Why is it important to rebrand?

The biggest advantage to refreshing the look and feel of your brand is the ability to reach new customers . When you focus on new aspects of your business and promote them correctly, people will take notice. Rebranding can offer the stimulation your business needs to create new growth in an ever-evolving market.

When should you rebrand?

One surefire sign it’s time to rebrand is if you’re undergoing a merger or acquisition. Mergers and acquisitions almost always involve rebranding at some level. In any acquisition, it’s important to look at how the acquired brand fits into the brand architecture of the acquiring entity.

How do you rebrand without losing customers?

Rebrand Your Business Without Losing Your Audience

  1. Know why you are rebranding.
  2. Have a comprehensive strategy before you start.
  3. Anticipate questions and concerns.
  4. Publicize your rebrand.
  5. Don’t drop the ball on existing customers.

How do I share a press release?

To send a press release, build a contact list of journalists, blogs, and influencers. Find the submission guidelines for each source and email addresses for the ideal recipients of your release. Then, submit your release via email or an online form (if available) and follow up to answer your contact’s questions.

How do you announce a rebrand on social media?

#1: Give Your Audience a Sneak Preview To stay on the safe side, give your audience a sneak preview of your rebrand. To do this, post something from your new company (your new logo or images from a new marketing campaign, for example) on social media. Announce the change and ask people what they think.

How do I make a JPEG background transparent?

You can create a transparent area in most pictures.

  1. Select the picture that you want to create transparent areas in.
  2. Click Picture Tools > Recolor > Set Transparent Color.
  3. In the picture, click the color you want to make transparent. Notes:
  4. Select the picture.
  5. Press CTRL+T.

Is it okay to rebrand?

Yes, a rebrand can feel like a fresh beginning, but it’s not always necessary or beneficial. Just because you don’t like your brand’s logo doesn’t mean you need to scratch everything. As has been well-publicized, a disastrous rebrand can hurt both your reputation and your bottom line.

Can press releases have pictures?

Although images are great to include in your press release, don’t get carried away and make it all photos. If you’re writing a press about something visual such as the release of a new mobile phone, you’re going to want to include a lot of high-quality and eye-catching photos that journalists can get excited about.